Fashion, interiors and cosmetics
We work with brands and multi-brand stores that want to connect physical commerce with online commerce – seamlessly and scalable. Here, we have delivered Shopify solutions with integrations for up to 20 physical locations to POS/cash systems, accounting, warehouse, logistics and payment solutions . With a focus on rapid launch and a solid technical foundation, we build solutions tailored to the retail needs for design, flexibility and control.
Shopify Plus + B2B & B2C enterprise solutions
We help brands, wholesalers and specialist retailers build flexible commerce solutions that combine B2B and B2C on one and the same platform, often up to 10 online stores . Here we have delivered Shopify Plus solutions with integration to ERP, PIM, WMS, CRM, customer-specific pricing, SSO login, advanced access management. With a focus on performance, automation and scaling, we develop system architecture that provides full control – and is rigged for further growth.
Kinsarvik.no
Customer: Goodlife Norway
Platform: Shopify Plus
Scope: Migration from WooCommerce, B2C online store, integrations with ERP, PIM, POS, WMS, CRM and EDI
Kinsarvik.no is among the country's most established health food chains, with 17 own stores , franchise partners and over 6,000 products in the range. Appsalon delivered a full-fledged Shopify Plus solution that combines efficient online shopping with modern store operations.
The migration from WooCommerce was combined with a comprehensive integration architecture, designed for seamless operation and control:
Key deliverables:
- ERP integration with UniMicro
- iSYS Feed PIM – integration for structure and product data (created by Appsalon)
- iSYS inStock – integration WMS warehouse management and order management
- ExtendaGo POS – integrated cash register system in all physical stores
- Logistra EDI – shipping and logistics integration
- Klaviyo – personalized and automated email marketing
- Click and collect – available in all 17 stores
The solution gives Goodlife full control across channels and locations – and a solid foundation for further growth.
Appsalon integrations?
Please contact us for more information about our own Shopify integrations to SSO, PIM, cXML and various APIs such as Feed PIM, NOBB, UniMicro, etc.
Skintific - scalable B2B and B2C solution on Shopify Plus
Customer: Skintific
Platform: Shopify Plus
Scope: Migration from Gurusoft, establishment of 5 B2C stores and 1 B2B online store, ERP integration with Visma Global, support and further development
Skintific is one of Norway's leading distributors in skincare and cosmetics, with over 1,500 professional retailers , a presence in all pharmacy chains , and exclusive rights to international brands such as Dermalogica and Jane Iredale.
Appsalon has delivered a complete transition from Gurusoft to Shopify Plus – and built a scalable commerce platform that covers both B2C and B2B, as well as maintaining advanced retailer requirements and high brand integrity.
Online stores:
- Skintific.no (B2B)
- Dermalogica.no
- Janeiredale.no
- Ikou.no
- Shakeup.no
- Plodica.no
Key deliverables:
- ERP integration with Visma Global (orders, products, customers, prices, discounts)
- Agent model support: automatic invoice separation for specific brands
- B2B functionality such as customer-specific pricing, access levels, and campaign management
- Course portal integrated with Docebo
- B2C stores with brand-specific design, VTO (PerfectCorp), and AI-based Face Mapping
- Integrations with Klaviyo , Cookiebot and payment solutions (Klarna, Vipps etc.)
- Universal design (WCAG 2.0) and SEO migration with 301 redirects
Result:
The solution gives Skintific full control over brand communication, product flow and retailer sales – and supports both complex distribution and long-term growth across multiple channels.
Jane Iredale
janeiredale.no
References from your industry?
Please contact us and we will show you some Shopify references from your own industry, either in Norway or internationally.
Mountain pulken.no
Customer: Fâr Norway
Platform: Shopify Plus
Scope: Migration from Gurusoft, establishment of 2 new B2C online stores, ERP integration, implementation of external design and international expansion
Fâr Norway AS is a Norwegian designed brand house within active lifestyle and outdoor, with well-known brands such as Fjellpulken and Seleverkstedet. In collaboration with Appsalon, they have launched two new Shopify online stores, focusing on performance, visual identity and scalability.
Key deliverables:
- Migration from existing Gurusoft solutions
- Implementation of new design provided by Cure.no , with focus on branding and user experience
- Full ERP integration with Visma.net for product data, orders, inventory and prices
- International initiative with multilingual support (Norwegian, English and Swedish) at fjellpulken.com
- SEO advice, structuring and technical optimization
Result:
A modern, efficient and brand-specific trading platform that unites product quality, outdoor culture and technical precision – built for growth and easier operation.
Bonnier.no
Customer: Bonnier Norwegian Publishing House
Platform: Shopify
Scope: New Shopify online store, migration from Craft, integrations with Sentraldistribusjon and Bokbasen PIM, structure and SEO
Bonnier Forlag is part of the Bonnier Group – one of the largest publishing groups in the Nordic region . With a rich portfolio of fiction, non-fiction and children's books, Bonnier wanted a new online store that reflects their role as a cultural mediator and commercial player in the Norwegian book market.
Appsalon delivered a new Shopify solution built on modern architecture with a focus on performance, design, and editorial flexibility – in addition to workflow automation for the book industry's distribution and information solutions.
Key deliverables:
- Migration from existing Craft solution
- Integrations with BokBasen and Central Distribution
- Custom Shopify design with dynamic templates
- Filtering across categories, authors and news
- Integration Vipps, Klarna, Apple Pay and card payments
- Google and Meta integration
Result:
A flexible, modern and brand-building online store that makes it easier for Bonnier to highlight authors and publications - and sell books directly to end customers, with good structure, future scalability and high editorial freedom.
Mumin.no
Customer: Moomin
Platform: Shopify Plus
Scope: Migration from Gurusoft, establishment of two B2C online stores, ERP integration, multi-warehouse logistics and EDI
Moomin is an internationally recognized brand, created by Finnish author and illustrator Tove Jansson. The Moomin characters have been a part of popular culture for over 80 years, appealing to both children and adults with their timeless stories and designs.
Moomin wanted to modernize its digital presence and improve the customer experience. In collaboration with Appsalon, two new Shopify online stores were developed:
Key deliverables:
- Migration from existing Gurusoft solution
- Integration with Microsoft Dynamics for real-time synchronization of product data, inventory, and order processing
- Implementation of multi-warehouse logistics and EDI for efficient distribution management
- Customizing the online stores to reflect Moomin's visual identity and brand history
Result:
The launch of the new online stores has strengthened Moomin Norge AS's position in the digital market, offering customers an improved and more engaging shopping experience.
Kontakt oss for å snakke om ditt prosjekt!
Vil du ha hjelp med et Shopify-prosjekt? Vil du oppnå lignende resultater? Book et møte om migrering eller vekst.
Technical SEO and structural improvements
After a thorough technical SEO audit, it became clear that ToolDepot needed a significant improvement to its technical platform in order to compete on organic visibility and performance.
Measures include:
- New SEO structure , including breadcrumb trails, internal links, canonical URLs, and redirects
- Optimization of product pages with rich content, structured data and schema markup
- Elimination of orphan pages, 404 pages and 500 errors
- Improving page performance and loading time (Core Web Vitals)
- New product template with support for specifications, reviews, stock status, and related products
Tooldepot.no
Customer: ToolDepot
Platform: Shopify Plus
Scope: Migration from Shopify, combined B2B and B2C online store, ERP integration, PIM, EDI, customer experience customization and further development
ToolDepot is a specialist retailer of tools and fasteners, established in 1968, with stores in Oslo , Fredrikstad and Trondheim , and over 15,000 products in the range. The online effort now includes one unified Shopify Plus instance covering both B2C and B2B – with advanced customer segmentation, automated processes and a future-proof technical foundation.
Key deliverables:
- Migration from existing Shopify instance
- Visma.net integration for real-time synchronization of products, prices, orders, inventory and customer data (incl. 4 B2B price levels + contract prices)
- NOBB PIM integration for structured and updated product information (created by Appsalon)
- Logistra EDI for efficient logistics and freight flow
- Mixed B2B/B2C layout with custom views, prices, and payment methods
- Support for 4 warehouse locations and display of inventory per store
- "Pick up in store" solution with geo-customization and shipping rules per customer type
- Universal design, optimal structure for SEO and 301 redirect management
- Ready for content warehouse and future Hubspot CRM integration
The solution is tailored for efficient B2B commerce with features such as account-specific pricing, order item logic, invoice payment, prepayment, order processing, and support for both desktop and mobile via a "mobile-first" design. With automated integrations and a streamlined UX, ToolDepot is well-positioned for both further growth and better visibility in the market.