Insight
Standard theme vs custom Shopify theme: when should you build your own?
The choice between a standard Shopify theme and a custom theme should be made as an architectural decision, not just a design decision. A standard theme offers speed and lower complexity, while a custom theme provides more control when the brand has outgrown its current framework. This post explains when each solution is suitable, and why the middle ground often turns out to be the most expensive option.
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Accessibility and Shopify: How to ensure an accessible online store
Accessibility is an important part of running a modern and inclusive online store. Using Shopify allows you to take advantage of many accessibility tools, but it still takes effort to ensure you follow WCAG standards. A well-designed statement shows that you take accessibility seriously, and it will strengthen both your store's reputation and customer satisfaction.
Be sure to keep the statement up to date, and continuously work on improvements - an accessible online store benefits everyone!
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