Knowledge

Advanced Tracking in Shopify – Webpixels, GTM, and Enhanced Conversions

Want full control over your customer data and ad performance? Shopify now supports custom web pixels through Google Tag Manager (GTM), enabling accurate tracking and Enhanced Conversions for even better ad performance. Appsalon is an expert in implementing and optimizing these technical solutions, and can help your online store take ad performance and customer tracking to new heights.

Shopify Analytics – Make Smarter Decisions with Better Insights

Shopify's new Analytics tools provide advanced insights, deeper data collection, and more powerful reporting capabilities. This helps you better understand your customers, optimize sales processes, and boost store profitability. Appsalon helps you set up and use Shopify Analytics alongside Google Analytics, providing an unbeatable combination of data and insights.

Why it is important to have a Shopify / Shopify Plus partner with you when you are going to build and further develop an online store

Having a certified Shopify or Shopify Plus partner on your team can be crucial to building a successful online store. Their expertise, experience, and technical skills make it possible to leverage the full potential of the Shopify platform, whether it's setting up your store, optimizing for growth, or creating a frictionless customer experience. By working with a Shopify partner, you can focus on running your business, while knowing that your online store is in the best hands – today and in the future.

How Shopify has built-in SEO and why SEO is better than other Shopify online stores

Shopify offers a number of built-in SEO features that give online store owners a significant advantage over other platforms. With an SEO-friendly technical structure, fast performance, easy metadata management, responsive design and powerful integration options, Shopify makes it easier to optimize your online store for search engines. This can lead to better rankings, more organic traffic, and ultimately increased sales.

For businesses looking to succeed online, SEO is a key factor, and with Shopify you have everything you need to succeed with SEO – from day one.